Tag: Spending
B2B martech spending growth slows, may hit $8.5 billion by 2024
Martech spending by U.S. B2B companies is expected to grow by 30% over the next two years, according to a new study. This would be a lower increase compared to the past three years. Dig deeper: B2B marketing confidence survives budget pressures By 2024 the spend is expected to hit $8.5 billion, up from this
Redefining Essentials: How our Hearts are Dictating Spending Post-COVID
If people can’t afford groceries, why are restaurant visits back to pre-pandemic levels? The simple answer to this question is that essentials have been redefined. After two years of restricted living, pent-up emotions can override logic and re-position some seemingly non-essential purchases as ‘worth it’. In times of inflation, interest hikes, and threat of recession,
Forecast: Business Travel Spending to Reach 2019 Level in 2024
Overall U.S. business travel volume remains on track to grow steadily until 2024, when it should fully recover to per-pandemic 2019 levels, according to a new forecast from the U.S. Travel Association. The organizations project 2021 U.S. business transient and group spending to total $93 billion and $43 billion, respectively, up from $59 billion and
Crain’s New York Business 2022 Professional Services Spending Forecast: Accounting, Financial and M&A Advising, Insurance, Legal, Management Consulting, Marketing, Training
New York business leaders are bullish on the prospect of revenue growth for their organizations in 2022, and a majority project their overall spend will increase next year over 2021, according to a Crain’s survey of 96 local executives across all industries conducted September 14-30. Nearly three in five executives, 59%, believe their revenues will
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Business Capital Spending In The 2022 Economic Forecast
Robots in a Volkswagen factory. (Photo by Sean Gallup/Getty Images) Getty Images Businesses will try to buy more capital equipment in 2022, but supply issues will limit how much they can actually acquire. The largest driver of business capital spending is usually economic growth, with additional impacts from high labor costs and low interest rates.
European Big Data spending will reach $50 Billion this year, as companies focus on analytics-enabled hyper-automation, says IDC, AI, Analytics & Automation
LONDON, September 29, 2021 — European spending on Big Data and business analytics (BDA) solutions is forecast to reach $50 billion this year, an increase of 7% over 2020, according to a new update to the Worldwide Big Data and Analytics Spending Guide from International Data Corporation (IDC). The forecast also shows that BDA spending
Global Big Data and Business Analytics Spending to hit $274B in 2022, a 27% Jump in a Year
Jastra Kranjec, editor (London) The increasing mobile data and cloud computing traffic and the rapid development of technologies such as artificial intelligence and the Internet of Things significantly increased the volume and complexity of data sets, driving the growth of the big data and business analytics market. According to data presented by StockApps, the
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Consumer Economic Forecast 2022-23: Supply Will Limit Spending
Shoppers in Los Angeles. (Photo by David McNew/Getty Images) Getty Images Consumer will spend more in 2022, thanks to both their own earnings and generous cash given them by the government in 2020 and 2021. Spending generally increases with income, but not in the naïve lockstep fashion described in economics textbooks. People tend to maintain
Global Spending on Big Data and Analytics Solutions Will Reach $215.7 Billion in 2021, According to a New IDC Spending Guide
NEEDHAM, Mass.–(BUSINESS WIRE)–Worldwide spending on big data and business analytics (BDA) solutions is forecast to reach $215.7 billion this year, an increase of 10.1% over 2020, according to a new update to the Worldwide Big Data and Analytics Spending Guide from International Data Corporation (IDC). The forecast also shows that BDA spending will gain strength
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IMF raises U.S. 2021 growth forecast to 7%, assumes Biden spending plans pass
Construction workers are seen at the site of a large public infrastructure reconstruction project of an elevated roadway and bridges in upper Manhattan in New York City, New York, U.S., April 22, 2021. REUTERS/Mike Segar WASHINGTON, July 1 (Reuters) – The International Monetary Fund raised its 2021 U.S. growth projection sharply to 7.0% due to