Day: October 17, 2022
Beginners Guide to Starting an Ecommerce Business that Lasts
These last few years, the eCommerce industry has been growing rapidly. In 2021, the number of online shoppers grew to 2.14 billion, registering a 4.4% jump from the previous year. These figures reveal that online transactions have become an essential part of the retail industry. The rising trend in the number of digital buyers shows
SEO Explained: What It Is and How You Can Use It
Home >> Seo/Sem >> SEO Explained: What It Is and How You Can Use It Did you know that sites with SEO optimization are more likely to earn higher traffic levels? If you’re running a business, it’s important to make sure that you’re doing everything possible to get your website in front of as many
Redefining Essentials: How our Hearts are Dictating Spending Post-COVID
If people can’t afford groceries, why are restaurant visits back to pre-pandemic levels? The simple answer to this question is that essentials have been redefined. After two years of restricted living, pent-up emotions can override logic and re-position some seemingly non-essential purchases as ‘worth it’. In times of inflation, interest hikes, and threat of recession,
How Direct Mail and Email Work Together
I want to share a case study about how direct mail and email work together to increase response. For many businesses, using multiple channel marketing can really increase business. But knowing how to use them together is the key. Much of this information was gleaned from an article by Ray Schultz that I read
Conoce la tendencia Phygital (DiPhy), una nueva experiencia del retail
Source: Perú Retail La experiencia de compra que hoy en día les ofrece a los consumidores ya no es netamente física o digital, pues estos dos formatos ahora van de la mano. El contexto actual pandémico en el que se vive ha generado un cambio en el desenvolvimiento de los mercados y, además, ha producido
Lisa LaFlamme, CTV News, and Bad Executive Decisions
Former CTV national anchor Lisa LaFlamme There will be no bittersweet on-air goodbye for (now former) CTV national news anchor Lisa LaFlamme, no ceremonial passing of the baton to the next generation, no broadcast retrospectives lionizing a journalist with a storied and award-winning career. As LaFlamme announced yesterday, CTV’s parent company, Bell Media, has decided